BCI provided an integrated solution comprising display design and development, graphic and structural design, manufacturing, pack-out, and distribution. The BCI team created a floor display with large die-cut graphic panels to add creative visual flair, while the “floating” shelf design displayed the product in fine fashion. In addition, the use of bold colors and graphic patterns reinforced the Himalaya brand positioning to health-conscious consumers. Our BCI Houston division managed the production of high-quality litho and flexo printing, which kept display costs down and provided seamless color consistency. We also handled pack-out and distribution to retail locations across the country.
On-time delivery, easy execution and a stronger retail presence led to increased product sales and expansion into additional retail channels.
