BCI’s design teams realized that a permanent display was needed to support the weight of the product and to provide a premium look at the point of sale. As a result, a powder-coated metal display stand was chosen to meet the need. A diecut header and 4-sided spinning “box” graphic added visual punch and were litho-printed to seamlessly match the vivid colors of the Black Iguana brand identity. The end result can be seen at adult beverage retailers nationwide!
Sales are up and thirsty customers are being satisfied — one tasty margarita at a time.